We are trying to make a campaign and invite people to this free seminar that introduces people to the world of qi gong (chi kung). It is a form of exercise, similar to the concept of yoga, that allows people to maintain their overall health and have a self-healing effect.
To me, I think 99% of the public haven't even heard about it. How can I make the campaign/ad appealing to people so they would listen to a qi gong master talk for 2 hours? We do not want to plunk down a lot of money and find out only 10 people will show up at the free seminar.
Any constructive suggestion would be great!
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